Tuesday, April 5, 2011

My First Craft Show

This Saturday, I set up a table for the first time at a Craft & Vendor show. Unfortunately, the weather & lack of promotion by the show organizer meant a VERY small turnout (I'd say less than 40 people). While I was hoping to make more connections to share info about A·Muse Studio with local crafters, I did learn a lot from this show.

The lessons I learned: (sorry for the poor photo quality - my focus seemed off)

Font needs to be BIG and easy to read. I placed price labels next to all items & while I thought these were really good, there were people that struggled seeing them. This photo shows the left side of my table which held my Easter-y items: pencil packs, skittles purses, bunny poop, tic tac holders, bunny nuggets, and cards. In the back right corner of the photo, you'll see bags of donut seeds.

Here's a photo of the different types of notebooks I sold. I placed a sign on the crate listing upcoming holidays & events, thinking people would use these as a reference and make the purchases. Um...I don't think a single person paid any attention to this. Now this may have been due to the small crowd. The magnetic post-it note holders were a hit. Next time, I will place them on a cookie sheet, so people can see them 'at work' - again, no one seemed to read my little sign stating 'magnetic.'

This is the right end of my table which held more notebooks and information about A·Muse Studio. The photo below shows a close up.


Here I had a mailing list sign up, business cards, flyers for my open house, free water bottles with my business information, and a large sign about my open house. I will say that this did capture attention - too bad more people weren't there :( Especially when I had to lug a bunch of water outta there.

Now for my big seller...golly!

Leave it to dogs! While I figured these would sell, I didn't think they'd outsell my Easter stuff. I guess it's hard to judge because of the lack of traffic, but I will make these for any future shows I decide to do. The image on the bag topper is from the Cricut cartridge Create A Critter.

I'm really pleased with my first attempt at a craft show. I know it wasn't an elaborate set up like I've seen from others, but I was happy with it. After dealing with being sick all week, it's a miracle that I was even ready.


BTW...if you're in the western PA area and would like to come for my A·Muse Studio open house (Sunday, April 17th 12 - 4), please email me (stephaniestamps@comcast.net) & I'll send you more information. I have 3 projects (+1 for kids) planned along with specials, door prizes, food, and more.




4 comments:

Mandy said...

Such beautiful craft items Steph....you did such a great job. I wish you had a better turn out. Hopefully, your open house will be much better

Karin said...

Your set up looked great! So sorry there wasn't a better turn out for you. Good luck with your open house :)

Kelley Eubanks said...

STEPHANIE.... long time no talk girl!! I am glad to read that you were just taking a break... I keep going back and forth with that idea myself. I have been struggling the past year really with keeping up with everything. Anyway.... I did think about you a lot and wondered about you. I am sorry I wasn't one of those to email and see if you were okay. Honestly... I don't blog hop much anymore... not enough hours in the day especially since C man hasn't been in mothers day out this year. Anyway... your booth looks FAB!! It sucks to do all that work and have no one show up. I did a few shows and then decided that I wasn't going to do anymore. However... I wasn't trying to book shows, etc! I hope you do great with your A Muse business!! So glad to see your face again! :)

Dell said...

Oh wow! All that effort for such little turn out. Was it the organizer or another reason as to so little show? Your projects are fantastic and I just love the dog biscuit project! Great job and keep plunging forward.